Are Your Visitors Leaving Your Website Because Of Bad Website Navigation?

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When I first started in searching online back in 2000, there were websites that did not bring me to what I want to see, or it was not easy to find what I need to find. Did you have that experienced before? Nowadays, websites are so much better off than a few years ago which were not navigation friendly or it had a broken link. But this can still happen if you are new to designing a website.

Creating a quality website takes into many considerations, and the main issue here is “How Can I Make my Website Visitor Navigate Easily?”, a good navigation website plan is the solution to your problem. The website navigation is actually an internal linking system of all your web pages in your website, which will allow your website visitor to access your website with ease. If your website navigation is not designed friendly, it will definitely motivate the website visitor to leave easily.

The main navigation, which is also known as the main menu, usually appeared on the top or left column of the website, it is shown on every web pages. It usually consisted of “Home”, “Products” or “Services”, “About Us”, “Blog”, “Articles” and “Contact Us”. The main menu is the vital part of the web design which must be unique from other design element. The next important key part that can be found in most of the websites is the footer menu, it usually have the same items as the main menu, with additional items like “Sitemap”, “Privacy Policy” and “Terms and Conditions” in it.

As most websites uses main and footer menu as their major navigation, there are other ways to link to another related web page in your website, like using text links within the content. Text links are used for a word or phrase in the content, linking to another relevant content web page. The use of text links in the content should be limited as it will complicate the layout of the website design and hinder the website visitor’s simple navigation.

You can use text links in your content to inform visitors about the latest news or blogs that are related to what your content provide.

Good website navigation is to place an image to highlight the important areas of the website. It can be used to promote an upcoming event or special offer. Colours and contrast within the image will stand out in the website design, thus getting more visitors to know the website promotions.

Website navigation is very essential in your website design; it will create flow for the user to move around the website. A good website design must have a prominent and clear navigation system.

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